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Wednesday, June 30, 2010

Britney Spears unveils first fashion line for school girls

Pop princess Britney Spears is joining the growing club of celebrities-turned-designers, launching her own fashion collection that targets the schoolgirl crowd.
Spears, 28, has designed her first collection of clothing and accessories for the Iconix Brand Group Inc's Candie's brand for which she has been the face for the past three seasons.


In an interview with InStyle.com, Spears explains how she came up with the ideas for the line. "First, I met with the Candie's designers and told them what my favorite styles are. Then, we sketched the items together," she explained. "I loved it when I saw the samples for the first time."
"I used a lot of studs and lace, because I wanted to make the clothes cool and edgy yet girly. I also love jeans, so I had to make sure there were some great pairs in the collection. And I love jewelry so there are a lot of fun pieces," she continued. "There are great necklaces and big earrings."


"Designing was a really fun, new way for me to express my creativity and I really wanted to create something by me for my fans," Spears said in a statement.
She said the collection, inspired by her favorite music and movies, as a mixture of day and evening looks, ranging from jeans to little black dresses.